Standing in the Crowded Market

With advent of internet and subsequent web technologies, human has tried to bring maximum things online. Whether it is online newsletters or hotel menus, fashion catalogs or online products, everything is accessible on internet. Businessmen are those entities who never missed any opportunity. Then how can they miss the wave of internet!! The most significant use of internet is being done by sellers.

Online selling websites were started and recognized from the beginning of Amazon.com and now we can see the whole ecosystem of shopping portals. With the improvement in web technologies, it is becoming easier to build portals ans sell online. Starting an online business is easy. Hence it is a business theme of our time and no one want to miss the train.

Yes, it is all agreed! But what about the buyers. If I am standing in a crowded marketplace and every shopper is calling me, what shall I do? people who prefer to buy silently will never visit a crowded place. They will go to decided shops with decided list and buy it. There is a feeling that if there are more sellers of same thing, lesser will be the prices. But as per the law of economics, price and quality can not be maintained low always.

This is the scenario of today's online shopping. Hundreds of portals are selling similar things. They are just calling you from social media, emails, messages (a digital street). If you are a peaceful buyer, you must have decided your portal already. If you are looking for lower prices, then you are not getting quality always. As portals and offers are increasing every day, we are not even thinking of it every time.

Do we have a way out of this crowded market then?

Comments

  1. I think you raised a valid point,market is crowded and the need of the hour is portal which compairs price and benefits of product for the consumers to help him choose wisely.

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